The podcasts and blogs this week have been buzzing with the new site Get a First Life which is a takeoff on Second Life and makes fun of all things SL. The site is great fun to look at but what I find most interesting in this whole thing is how Linden Lab (the company behind Second Life) handled the use and parody of the SL logo, site design, and more.
In what I consider to be a move that shows thoughtfulness about where copyright is in the early part of the 21st century, Linden Lab didn’t send SL a cease and desist order. Instead, they sent what the person behind First Life is calling a proceed and permit letter. This letter basically says “Go for it, we know this is a parody and won’t be taken for any thing that is really related to Second Life, so have a good time.” Going even farther, Linden Labs is also allowing Get a First Life to sell products with the SL logo (being used for First Life) without any legal ramifications.
Go Linden Lab. This may be a great turning point for how more and more companies might start to think about copyright and intellectual propery. I’d be interested in knowing what teens think about both the Get a First Life site and how Linden Labs is handling it. Do they think First Life is stealing something? Do they think what Linden Labs is doing is cool? What do teens think it means for their own creations?