Amplified: Updated Advocacy Toolkit

As part of YALSA President Shannon Peterson’s presidential theme (Amplified: Speaking Up for Teens and Libraries), YALSA is working on a number of projects to help YALSA members speak up for teens and for teen library services. As part of this effort, I recently worked with other YALSA members to update YALSA’s Advocacy Toolkit. The new, updated, streamlined version can be found here, in PDF format, for easy downloading and sharing.

The toolkit it just that: a collection of easy-to-use tools for doing everyday advocacy in your library. The topics covered include:

  • What is advocacy? The differences between advocacy, marketing, and lobbying.
  • Everyday advocacy: what you can do in five minutes, fifteen minutes, thirty minutes, or more.
  • Developing and delivering your message: how to develop a persuasive message and deliver it with conviction.
  • Using web tools for advocacy: getting maximum impact from social media. Continue reading Amplified: Updated Advocacy Toolkit