In September of ’06 I wrote a post about using cell phones to access the web. Today Nielson released a report about the cell phone habits of tweens, that I wanted to share as a follow up to that post.
While most of the report shouldn’t be surprising, what struck me is that it said 5% of those age 8-12 (tweens) used their cell phones to access the internet monthly. Most of the articles I’ve read have also been stating that tweens aren’t using the internet as much as their teen counterparts, however they are frequent downloaders. There is a trend to download not only music, but TV shows.
What does this mean for libraries? Has any library created a catalog search for a cell phone? Is there a library out there where I can place a hold from my phone?
* 35% of tweens own a mobile phone.
* 20% of tweens have used text messaging.
* 21% of tweens have used ring & answer tones.
* 5% of tweens access the Internet over their phone each month.
* 41% of tween mobile Internet users say they access the web while commuting or traveling (to school, for example
* 6% of tween mobile Internet users say they access the web while at a friend’s house and
* 17% of tween mobile Internet users say they access the web on their phones at social events.
* 58% of tweens who download or watch TV on their phone do so at home;
* 64% of tweens who download or play music on their phone do so at home;
* 56% of tweens who access the Internet on their phone do so at home.
