A brief look at ‘grams of interest to engage teens and librarians navigating this social media platform.

February is Library Lovers’ Month, a close but sometimes ignored cousin of National Library Week in April. There is no elaborate, ALA-driven campaign for Library Lovers’ Month, just an older website with resources and links that are still active (and helpful!). However, it should come as no surprise that many public and school libraries have initiated innovative programming, displays, and outreach that often combine the concepts behind Library Lovers’ Month and February’s more popular celebration, Valentine’s Day.

The initial campaign identified #libraryloversmonth as, “… a time for everyone, especially library support groups, to recognize the value of libraries and to work to assure that the Nation’s libraries will continue to serve” (librarysupport.net). As other national campaigns evolved, #libraryloversmonth was given the chance to morph into an informally awesome celebration. Individual libraries define #libraryloversmonth as they see fit; some libraries heavily incorporate Valentine’s Day (romance-themed book displays, card-making workshops), while others focus on the love between patrons and their libraries. Interestingly enough, a quick survey of Instagram’s content “proves” the biggest participants in #libraryloversmonth are teens and middle grade children. Keep working the YA love, librarians!

Is your library participating in Library Lovers Month? What programs did your library develop? Do you have a favorite Library Lovers Month campaign? Share in the comments below!

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