Outreach seems to be the library word-of-the-year as library programs, articles and even job duties add terms like outreach, marketing and community engagement. This past year fellow YALSA bloggers even developed two blog series breaking down outreach in teen services and highlighting how our colleagues are providing outreach services, but how do we connect outreach to teen programming?
While reading YALSA’s Teen Programming Guidelines I noticed “outreach” wasn’t explicitly mentioned in the first two points about creating programming that reflects teens in your community and aligning these programs with the community’s and library’s priorities; but how do you do this? Through outreach!
Back up. What is outreach? Straight from The Future of Library Services Report, the “envisioned future” of outreach is the:
“Year-round use of a variety of tools, both digital and physical. Includes connecting with stakeholders throughout the community in order to develop shared goals and an implement a comprehensive plan of service that reaches all teens throughout the community.
Librarians leave the physical school library or public library space regularly and provide services to targeted communities of teens (e.g. those who are incarcerated, homeless, in foster care, or in classrooms and other in-school locations) where they are, rather than waiting for teens to find a way to get to the physical library space.”